Apple stories must get some traffic

Eight of the ten most-viewed corporate stories on WSJ.com for the year were about Apple, from product launches that stoked frenzy to the somber news of co-founder Steve Jobs’s death. Tweet

Do you really need an app?

So many businesses are convinced they need an app these days and will dump good money on a lousy implementation without strong business or user goals defined, all for the sake of saying to an executive “We have an app”. You possibly don’t need an app any more than you should be putting ugly QR codes on your (hopefully) nicely designed marketing pieces. I guarantee you the marketing design team hates that and is pissed at IT or the business group for pushing it. They aren’t catching on for good... Read full article →

This is why I look forward to Apple owning the iPhone Maps app data

Google ads in map data have become too distracting for my tastes. They're not as easy to ignore as paid search results on the desktop have been. Take a look at this screen capture of my iPhone provides a perfect example of the reason Apple bought a Google Maps competitor.

Mobile technology, business and a little bit of world politics

Apple is as on par with Exxon Mobile. They’re in a huge growth market, as is Google, each coming at it from two different sides: hardware profit for Apple and ad revenue for Google. Both are very healthy companies, with Apple having a meteoric rise from near death in the late 90s, and Google being born from a better search engine written by two guys, to two of the fastest growing, hottest brands in the world. Take a step back. What does this tell us? Exxon Mobil probably does a... Read full article →