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	<title>Evan Wiener Online &#187; Web Design News</title>
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	<link>http://www.evanwiener.com</link>
	<description>Web User Experience Design</description>
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		<title>Google+ marketing is a simple arrow</title>
		<link>http://www.evanwiener.com/2011/09/21/google-marketing-is-a-simple-arrow/</link>
		<comments>http://www.evanwiener.com/2011/09/21/google-marketing-is-a-simple-arrow/#comments</comments>
		<pubDate>Wed, 21 Sep 2011 14:02:16 +0000</pubDate>
		<dc:creator>EvanWiener</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[user experience design]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[Web Design News]]></category>

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		<description><![CDATA[Google+ gets a big marketing push from the Google search home page. The simplicity of using a simple arrow is fascinating, though a colleague found it distracting.]]></description>
			<content:encoded><![CDATA[<p>Google+ gets a big marketing push from the Google search home page. The simplicity of using a simple arrow is fascinating, though a colleague found it distracting.</p>
<p><a href="http://www.evanwiener.com/wp-content/uploads/2011/09/20110921-100318.jpg"><img src="http://www.evanwiener.com/wp-content/uploads/2011/09/20110921-100318.jpg" alt="20110921-100318.jpg" class="alignnone size-full" /></a></p>
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		<title>Adobe Edge and the Future of Flash</title>
		<link>http://www.evanwiener.com/2011/08/02/adobe-edge-and-the-future-of-flash/</link>
		<comments>http://www.evanwiener.com/2011/08/02/adobe-edge-and-the-future-of-flash/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 17:40:51 +0000</pubDate>
		<dc:creator>EvanWiener</dc:creator>
				<category><![CDATA[Editorial]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[Web Design News]]></category>

		<guid isPermaLink="false">http://www.evanwiener.com/?p=969</guid>
		<description><![CDATA[Information Week has an article about Adobe&#8217;s new tool for animation with web standards development: Why Adobe Edge Says Nothing About Flash&#8217;s Future http://www.informationweek.com/news/internet/webdev/231300020 I think &#8220;nothing&#8221; is a declarative statement that&#8217;s flawed. The title should be &#8220;Why Adobe Edge Says Nothing About Flash&#8217;s Immediate Future&#8221; to be more accurate and flexible to unpredictable developments. JavaScript has replaced a number of things people relied on Flash for, because JavaScript engines are a part of browsers that each browser development team has control of. Flash Player can&#8217;t be improved on by browser teams. It&#8217;s performance rests with Adobe, which has been variable. CSS3 has animation features, but would I use it beyond animation needs with just a few key frames (like... <a class="read-more" href="http://www.evanwiener.com/2011/08/02/adobe-edge-and-the-future-of-flash/">Read full article &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Information Week has an article about Adobe&#8217;s new tool for animation with web standards development:</p>
<p>Why Adobe Edge Says Nothing About Flash&#8217;s Future<br />
<a href="http://www.informationweek.com/news/internet/webdev/231300020"> http://www.informationweek.com/news/internet/webdev/231300020</a></p>
<p>I think &#8220;nothing&#8221; is a declarative statement that&#8217;s flawed. The title should be &#8220;Why Adobe Edge Says Nothing About Flash&#8217;s <strong>Immediate</strong> Future&#8221; to be more accurate and flexible to unpredictable developments. JavaScript has replaced a number of things people relied on Flash for, because JavaScript engines are a part of browsers that each browser development team has control of. Flash Player can&#8217;t be improved on by browser teams. It&#8217;s performance rests with Adobe, which has been variable.</p>
<p>CSS3 has animation features, but would I use it beyond animation needs with just a few key frames (like a web widget discoverable transition action) or for experimental work? Not really.</p>
<p>I&#8217;d likely use a JavaScript library widget or, for long-form animation, I&#8217;d still use Flash or render a video of the animation. If I had web video I wanted people to see, would I just publish it in Flash today? Only if I didn&#8217;t care that the growing mobile web audience won&#8217;t view it nicely. It&#8217;s pretty foolish to limit a growing audience. Maybe I want to prevent anyone from downloading it easily.</p>
<p>The biggest benefits this article mentions about Flash are the familiarity with tools (something that can change rapidly) and that it has digital rights management that web standards methods (HTML5 video tag) don&#8217;t. Flash isn&#8217;t foolproof though. I&#8217;ve seen Flash video capture tools out there. No encoding or tool is a panacea to the reproduction of digital content. Hollywood, the record companies and book publishers can&#8217;t sleep easily if their business model is based on DRM. It makes things harder for casual users, but they&#8217;ll never stop the motivated.</p>
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		<title>Safari 4 supports HTML 5 features and CSS 3</title>
		<link>http://www.evanwiener.com/2009/06/08/safari-4-supports-html-5-features-and-css-3/</link>
		<comments>http://www.evanwiener.com/2009/06/08/safari-4-supports-html-5-features-and-css-3/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 03:53:56 +0000</pubDate>
		<dc:creator>EvanWiener</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web Design News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[front-end development]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web trends]]></category>

		<guid isPermaLink="false">http://www.evanwiener.com/?p=360</guid>
		<description><![CDATA[No longer in Beta. http://www.apple.com/safari/what-is.html Nice to see advanced web design/development feature support. It&#8217;s nice to see a major computer company pushing innovation on the web. The browser wars wage on.]]></description>
			<content:encoded><![CDATA[<p>No longer in Beta.</p>
<p>http://www.apple.com/safari/what-is.html</p>
<p>Nice to see advanced web design/development feature support. It&#8217;s nice to see a major computer company pushing innovation on the web.</p>
<p>The browser wars wage on.</p>
]]></content:encoded>
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		<title>AOL to Lay Off 10 Percent of Staff, Cutting 700, Due to Ad Meltdown and a Refocusing on New Structure</title>
		<link>http://www.evanwiener.com/2009/01/29/aol-to-lay-off-10-percent-of-staff-cutting-700-due-to-ad-meltdown-and-a-refocusing-on-new-structure/</link>
		<comments>http://www.evanwiener.com/2009/01/29/aol-to-lay-off-10-percent-of-staff-cutting-700-due-to-ad-meltdown-and-a-refocusing-on-new-structure/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 16:32:46 +0000</pubDate>
		<dc:creator>EvanWiener</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web Design News]]></category>
		<category><![CDATA[web trends]]></category>

		<guid isPermaLink="false">http://www.evanwiener.com/?p=412</guid>
		<description><![CDATA[I finally waned my mother-in-law off of thinking she needed AOL software on her computer to access the internet and e-mail. They’ve had to reinvent themselves several times since 2000. At this point, I’m surprised it was only 10%. Maybe their plans for mobile web apps will keep the rest of their staff busy.]]></description>
			<content:encoded><![CDATA[<p>I finally waned my mother-in-law off of thinking she needed AOL software on her computer to access the internet and e-mail.</p>
<p>They’ve had to reinvent themselves several times since 2000. At this point, I’m surprised it was only 10%. Maybe their plans for mobile web apps will keep the rest of their staff busy.</p>
<p><a href="<a href=http://kara.allthingsd.com/20090128/exclusive-aol-to-layoff-10-percent-of-staff-due-to-ad-meltdown-to-refocus-on-new-structure/>&#8220;>Exclusive: AOL to Lay Off 10 Percent of Staff, Cutting 700, Due to Ad Meltdown and a Refocusing on New Structure</a></p>
]]></content:encoded>
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		<title>Google changed their favicon again</title>
		<link>http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/</link>
		<comments>http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 14:22:38 +0000</pubDate>
		<dc:creator>EvanWiener</dc:creator>
				<category><![CDATA[Editorial]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Web Design News]]></category>

		<guid isPermaLink="false">http://www.evanwiener.com/?p=392</guid>
		<description><![CDATA[A favicon is a small logo that appears in your browser’s address bar or tab, and the bookmarks/favorites drop-down menu. Here’s this year’s new multi-color version: Google blogged about how they came to the new favicon here: http://googleblog.blogspot.com/2009/01/googles-new-favicon.html Here’s the original (still seen in the Firefox toolbar search box): The first change was last year’s little ‘g’: I still think last year’s change was a nice idea. The font has a fun feel to it, but they didn’t match it with the same blue that’s found in the Google logo, for some reason. The funny thing is, when you turn the new favicon 90 degrees, the background colors match up in the same sequence as the Windows logo colors. I’m... <a class="read-more" href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/">Read full article &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>A favicon is a small logo that appears in your browser’s address bar or tab, and the bookmarks/favorites drop-down menu.</p>
<p>Here’s this year’s new multi-color version:<br />
<a href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/google-favicon/" rel="attachment wp-att-403"><img src="http://www.evanwiener.com/wp-content/uploads/2009/07/google-favicon.png" alt="google-favicon" title="google-favicon" width="20" height="23" class="alignnone size-full wp-image-403" /></a></p>
<p>Google blogged about how they came to the new favicon here:<br />
<a href="http://googleblog.blogspot.com/2009/01/googles-new-favicon.html" target="_blank">http://googleblog.blogspot.com/2009/01/googles-new-favicon.html</a></p>
<p>Here’s the original (still seen in the Firefox toolbar search box):<br />
<a href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/google-favicon1/" rel="attachment wp-att-393"><img src="http://www.evanwiener.com/wp-content/uploads/2009/07/google-favicon1.png" alt="google-favicon1" title="google-favicon1" width="25" height="23" class="alignnone size-full wp-image-393" /></a></p>
<p>The first change was last year’s little ‘g’:<br />
<a href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/google-favicon2/" rel="attachment wp-att-400"><img src="http://www.evanwiener.com/wp-content/uploads/2009/07/google-favicon2.png" alt="google-favicon2" title="google-favicon2" width="19" height="19" class="alignnone size-full wp-image-400" /></a></p>
<p>I still think last year’s change was a nice idea. The font has a fun feel to it, but they didn’t match it with the same blue that’s found in the Google logo, for some reason.<br />
The funny thing is, when you turn the new favicon 90 degrees, the background colors match up in the same sequence as the Windows logo colors.</p>
<p><a href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/google-windows/" rel="attachment wp-att-399"><img src="http://www.evanwiener.com/wp-content/uploads/2009/07/google-windows.png" alt="google-windows" title="google-windows" width="57" height="32" class="alignnone size-full wp-image-399" /></a></p>
<p>I’m surprised no one at Google noticed this, if they did, they didn’t care.</p>
<p>It’s odd to me that they solicited users for ideas on what Google branding should be. Even though a favicon isn’t a large branding effort, it is for a company so associated with the web. I did find myself doing a double take when I noticed it yesterday, wondering if I was at the right site. That 3-5 second hesitation that I felt was all you need to know about how important brand identity is. Usually companies change brand identity because they want to capture new attention or need a fresh look for a new age. You can’t be too careful about alerting users to new iconography, though, especially when security alerts can be displayed in the same area of a browser (like Firefox 3 does).</p>
<p><a href="http://www.evanwiener.com/2009/01/25/google-changed-their-favicon-again/security/" rel="attachment wp-att-394"><img src="http://www.evanwiener.com/wp-content/uploads/2009/07/security.png" alt="security" title="security" width="413" height="139" class="alignnone size-full wp-image-394" /></a></p>
<p>Even something as small as a 16-pixel image can give the user a small concern, and no company wants that to happen.</p>
<p>Update: Looks like the blog <a href="http://www.underconsideration.com/brandnew/archives/dj_vu_google_changes_its_favic.php" target="_blank">Brand New</a> picked up the story. <a href="http://www.devilsworkshop.org/googles-new-favicon-inspired-from-avg/" target="_blank">Another blog</a> also mentions similarities with AVG’s favicon.</p>
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